Located in the center of town is El Mercado de Guadalupe. While many would describe the venue has a shopping center or a mall, it really has much more significance than what these terms imply. Yes, this 35-year old facility features the normal wide array of retail shops and eateries and there is even a boxing gym here. The El Mercado de Guadalupe boasts classic Mexican architecture, but it also a social and communal gathering point for locals. The venue is often the site of town festivals and other grand events such as weddings.
If you have a love for the arts, then you will definitely want to take some time to visit the Heard Museum. This is a venue that is dedicated to showcasing and educating the community about the Native people of America, especially those indigenous to the Southwest. What you will find here are artistic treasures of various native cultures. There are over 40,000 pieces in the museum's permanent collection, which has garnered international acclaim for its quality. The museum also sponsors numerous educational programs and events, and also offers a gallery space for featuring traveling exhibitions.