Gen Y-ers are moving out of the dorms (and out of their parents basements) and into apartments. This group, which comprises renters between the ages of 18 and 28, forms a large portion of the new apartment renters out there and there are tens of thousands more that enter the rental market each year. This [...]

Marketing is a tough but vital part of running a successful apartment complex – and not all property managers take advantage of the inexpensive (if not free) marketing tools out there. Here are ten quick tips to get you started marketing your apartment complex that can help save money and increase visibility and ultimately – [...]

Perhaps you’ve been avidly watching Facebook’s recent developments, or perhaps this is news – but either way brace yourselves: Facebook has already changed dramatically for developers and will soon do the same for user profiles and company fan pages. What’s up next? Facebook Timelines! As a picture is worth a thousand words, let’s start there: [...]

The job-creation plan that President Obama is pushing congress to pass may have some great ideas about how to help this country and its citizens climb out of the giant hole of debt we’ve all fallen into. It does not, however, address one of the biggest problems that the nation is currently facing: the housing [...]

As anyone who has searched for one knows, choosing an apartment is a big decision. Apartment hunters want as much information as they can get to help them locate the ideal place and technology gives them more ways than ever to find it.  Here are five trends shaping the way renters find apartments in the [...]

Generation Y, who call themselves, appropriately enough the Net Gen, are moving out. Though the youngest of their generation are still only 10, the eldest of the generation have already hit their thirtieth. At the end of each school year, a new set of Net Genners move out into the world and, in many cases, [...]

Using social media is a great way for companies to reach out to and connect with their clients. In the realm of apartment rentals, multifamily companies often use social networking tools, such as Facebook and Twitter to advertise and contact new and current tenants. There’s a new social networking tool out there and already its [...]

Three and a half years after the start of the Great Recession and two years after it officially ended, Americans are still worried about the anemic economy.  The unemployment rate is stubbornly high at 9.1% and first-quarter GDP growth was a weak 1.8%.  There’s been a lot of talk in the media about the risk [...]

On Your Marks… The three most important things in real estate are location, location, and location. The list for multifamily housing has always been more interesting and may soon become even more so with the inclusion of something unexpected: speed. Specifically, Internet speed for residents. As people spend more time online and more electronic devices [...]

Note: MyNewPlace.com has since joined RealPage’s family of websites offering property management software solutions and professional property based site-building services. Today Multifamily Technology Solutions, parent company of MyNewPlace.com announced RentEngine Marketing Solutions, a family of smart, easy and complete marketing services and tools designed for the multifamily industry.  RentEngine provides a full suite of web [...]